A Joint Venture

WatchThem.ai

Know everything your competitors do.
Before they know it matters.

WatchThem.ai Dashboard

The Problem

Your competitors are making moves.
You find out weeks later.

Right now, tracking competitors means stitching together 5+ tools, manually checking websites, and hoping you notice changes before it's too late.

Today
The $427/mo Frankenstein Stack
  • SpyFu for keywords ($39/mo)
  • Panoramata for emails ($89/mo)
  • Competitors App for monitoring ($99/mo)
  • Some social listening tool ($200+/mo)
  • Manual analysis and prayer
  • Still no AI telling you what to DO about it
WatchThem.ai
One AI. Everything. $99/mo.
  • Website, pricing, email, ads, social, SEO
  • All competitors in one unified dashboard
  • AI analyzes every change automatically
  • Actionable counter-move recommendations
  • "They did X, you should do Y" intelligence
  • Weekly AI briefings to your inbox or Slack
Before and After — Manual vs AI-Powered Competitor Intelligence

Market Opportunity

A $600M+ market with a massive gap at the SMB level.

Enterprise CI tools cost $15K-100K/year. Marketing-focused tools have zero AI. Nobody connects the dots for small teams.

$600M+
CI Tools Market (2025)
20%
Annual Growth Rate
$0
SMB Tools with Full AI
78%
Cloud Deployment Share

Competitive Landscape

Everyone does 1-3 things. We do all of them.

Tool Price/mo Website Email Ads Social SEO Pricing AI Analysis Recommendations
Crayon$1,250+ YesNoNo~NoNoYesNo
Klue$1,333+ YesNoNoNoNoNoYesNo
Signum.AI$159 YesNo~~~YesYes~
Panoramata$89-149 YesYesYesNoNoYesNoNo
Competitors App$9.90/comp YesYesYesYesYesNoNoNo
Semrush$140-500 NoNo~NoYesNoNoNo
Brandwatch$800+ NoNoNoYesNoNoYesNo
WatchThem.ai$99-499 YesYesYesYesYesYesYesYes

Capabilities

Every marketing channel. One AI brain.

🌐
Website Change Detection
Daily scans of competitor landing pages, product pages, and messaging. Visual diffs with AI summaries of what changed and why it matters.
💰
Pricing Intelligence
Before/after diffs on pricing tiers, feature gates, and packaging. AI analysis of strategic implications — "they're going downmarket, here's your counter."
📧
Email & Newsletter Tracking
Auto-capture every email your competitors send. Analyze frequency, subject line patterns, promotional cadence, and onboarding flows.
📢
Ad Creative Monitoring
Track Meta, Google, and social ad campaigns. See new creatives the day they launch. AI breaks down messaging strategy and targeting shifts.
📱
Social Media Intelligence
Monitor X, LinkedIn, Instagram, TikTok, Facebook. Compare engagement rates, posting frequency, content mix. Benchmark your performance side-by-side.
🔍
SEO Gap Analysis
Keywords they rank for that you don't. AI generates content briefs to close the gaps. Monthly tracking of ranking movements.
🧠
AI Counter-Move Engine
The moat. Every alert includes a concrete recommendation. "They launched X — here's your counter-positioning, three content pieces to publish, and a draft landing page update."
Weekly AI Briefings
Curated digest of the top 5 most important competitive moves, delivered to your inbox or Slack. No noise — just what matters and what to do about it.

Pricing

Enterprise intelligence at startup-friendly prices.

No $15K contracts. No sales calls. Self-serve. Value in 5 minutes.

WatchThem.ai Pricing Tiers
Scout
$99/mo
For solo marketers and small businesses
  • Track 5 competitors
  • Website & pricing monitoring
  • Email/newsletter capture
  • Social media tracking
  • Basic SEO keyword gap
  • Weekly AI briefing
War Room
$499/mo
For agencies and larger teams
  • Track 50 competitors
  • Everything in Agent
  • White-label reports for clients
  • Multi-brand management
  • Monthly AI strategy memos
  • Team collaboration & roles
  • Custom alert rules & scoring
  • Dedicated Slack bot

See It In Action

Intelligence, visualized.

Stop guessing.
Start watching.

Join the waitlist for early access and founding member pricing.

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